Simply Put

By sadcox | Sep 5, 2007

Some great marketing advice from Seth Godin that is as simple as it is valuable:
True viral marketing happens not when the marketer plans for it or targets bloggers or skateboarders or pirates with goatees, but when the item/service/event is worth talking about

Here’s One That’s Entertaining

By sadcox | Aug 24, 2007

The best link bait is actually relevant.  Check out this post on  Baseball and blogging

Now What? Make a Squidoo Lens, and Hurry!!!

By sadcox | Jun 21, 2007

You’ve got your site up and running and are pretty happy with it, but the marketing job is just beginning. Here’s another tip that can get you a lot of mileage in making is making a “lens” at Squidoo.com. A lens is an easily configurable site that Squidoo hosts for you for free. [...]

Now What? Add Your Domain Name to Your Signatures!

By sadcox | Jun 20, 2007

Having a functional and attractive web site is just the beginning.  You still have to find a way to get people to use it.  One of the easiest ways to let folks know about your site is to leave a calling card for it everywhere you go on the web.
You probably already have your domain [...]

All Of Your Websites Are Belong to Us!

By sadcox | Jun 15, 2007

Remembering my attempt to use my first web page to get chicks reminded me of a funny story that came out of that little venture.  I used to chat with a girl, we’ll call her “Amy” (since that was her name), on a bulletin board called ISCA run by the Iowa Student Computing Association.  This [...]

The First (and Best) Marketing Lesson I Learned

By sadcox | Jun 15, 2007

I built my first “website” back in 1995.  It wasn’t really a site, just a page.  Does anyone else remember those days–when people would ask about your “page” instead of your “site”?  I worked pretty hard to get this page where I wanted it.  I learned html by reading some links I found on this [...]

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